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  'Unlimited' Definition Confuses T-Mobile, Walmart - New $45 No-Contract Plan Offers Unlimited-But-Limited Data

  Posted: January 18th, 2012, 6:46am MST

  
  Last October T-Mobile did something a little uncharacteristic for a wireless provider: they released a plan clearly acknowledging the shift away from SMS and the idea of the voice minute (since it's all just data)&#46 The no-contract plan, launched in conjunction with Walmart, offered users just 100 voice minutes, but unlimited data (albeit throttled after 5 GB) and SMS for $30 a month. Dubbed "Family Mobile," Walmart and T-Mobile this week announced they've upgraded the offer, offering unlimited voice, data and SMS for $45 a month&#46
  
  While a lot of companies have talked about "buckets o' byte" plans for the whole family, T-Mobile is one of the first to deliver -- albeit only in conjunction with Walmart ($35 each additional line). However, the idea that this is an "unlimited" family plan continues the wireless industry's proud tradition of beating the living snot out of the definition of that word.
  
  The website oddly fails to mention a small catch -- namely that you'll only get unlimited data for the family (and by unlimited they mean 5 GB, after which you're throttled) until March 16. After March 16, each member of the family on this plan only gets 3G speeds for the first 250MB of data consumption each month, after which you're throttled back to something that barely resembles broadband.
  
  un lim it ed    uhn-lim-i-tid adjective
  
  1. not limited; unrestricted; unconfined: unlimited trade.
  2. boundless; infinite; vast: the unlimited skies.
  3. without any qualification or exception; unconditional.
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